UN Women and COLEAD South-South Series: Strategies for Effective Marketing and Branding
Date:
April 23, 2025: UN Women Multi-Country Office and COLEAD hosted the second in the South-South Series: Empower and Grow Women-led Business. This session focused on Strategies for effective marketing and branding.
The event drew global with over 600 participants. The session featured three inspiring women entrepreneurs from Nigeria, The Bahamas, and Trinidad and Tobago. They shared how they are building bold brands, embracing digital tools, and connecting with customers through authentic storytelling. From e-commerce and social media to personal branding and mentorship, the session offered real, practical insights for women-led businesses looking to grow and stand out in today’s market.
The Series is specifically designed for women entrepreneurs and business leaders, providing a platform for collaboration, knowledge sharing, skill enhancement, market access, and networking opportunities.
View the recording here https://youtu.be/4R8mO8O8g2o
Access the programme in English and French as well as the biodata of the speakers in English and French.